Work Experience

While on the work experience I had in london at Blue Post Productions, I learnt of the many programmes that work together to make footage ready for broadcasting. I experienced working on the decks and watching as people in the 'smoke' rooms and the 'nitris' rooms would call the people on the decks (a huge room filled with a computer called the matrix) and then they would either change the format of footage or send footage up to the clients in the other rooms. I learnt about the legal requirements of footage, specifically how gamma can affect epileptic people. I watched how the professionals match the colours of footage that has been taken from different cameras, as they adjust the lighting and colours on screen. I went into the sound studios and watched the voice over people being recorded for adverts as they read the script into the microphone and it was mixed to fit with the images on screen. There were people working on channel 'Dave', a 'Nelly' music video, MTV projects, 'Fantasy Homes', and other such projects. I had a go on another editing programme called Avid, this is either used instead of final cut pro or along side it. The sections of the building were divided into online and off line. Online means working with footage that is 1:1 quality (broadcasting full quality) and the off line worked with low quality ( 15:1) and then edited it so that the computer would memorize the editing, and then find only the footage required, at a later date as it imports it. Not only could the editing be saved, but the footage, and the time lines. The time lines were always started at 10:00:00 for broadcasting, and this meant that with their half-a-frame accurate equipment they can use logs or the timescale to find specific footage.

Below: Blue Post Productions in London





Natalie Palmer

artist permission form

I have messaged the artist who made our track, he now has the address to send the permission form to, we are currently waiting for a reply from him. Our video will be sent off to the BBC in afew days.

Ben Smith

Expert Advice

Having been through the music video with a proffesional in the industry, he helped to give us ideas for improvements and enjoyed our relation to the pop genre and the colour use. he suggested that the fade outs to black were a little sudden and shocked the reader as they were quite random compared with the rest of the editing. he also suggested to expand our cut away scenes as they would help to link the narrative and the performance.

with new ideas in mind we went through out video again and wrote a list of improvements and we also want to take a step back and try outr some of our original ideas.

List of improvements:
the first layer effect needs a smoother fade out.
get rid of the fades to black
crosss fade the paper effects
put more cut away scenes where the current special montages are
the effects need smother fades
fade the keyboardist out befor the eyes are superimposed
dissolve the spinning shot to the kiss

test out our original idea of fish eye on the band
try out the use of our other special effects including the use of honey and acrylics, used in the test shots.

Natalie Palmer

Responses to the rough cut

The comments were divided into two sections:

Strengths

good editing
video layout was good (colours are bright)
good body language from characters in the video
effects were just right -suited the genre
good performance
nice use of colours
good camera angles and shots
good effects
good angles of the band playing
nice colours in background

Weaknesses

too many similar shots-drags a little bit
drags a little
rather repetitive
rando girl doesnt really fit
random shots
where is the bass?
the girl and boy seem a bit random

overall these comments are hard to direct our improvements towards, we already thought the cut away scenes were abit of a gamble, as we mainly used them to cover up the introduction of the harmonica. we need to think carefuly about how we can relate the cut aways to the music and make the whole song fit. the next step is to get advice from an expert.

Natalie Palmer

Rough Cut

Contact with the artist!

i have recently emailed and had further contact with David Potts the artist who created our track, this is what was said:

hey there, i think u already got a mesaage from one of us but were doing this lil' music video for u at our college, anyways just wanna say roll up is a blindng song! Have you heard of "the get up kids" or "new amsterdams" by any chance your voice sounds alot like there singer.
anyways your drummers making it nice and hard for me (good thing), keep writing kool music!

all the best Ben x

he said:

Cheers Ben

I played drums on that one! Thanks for the kind words. Will check out these bands you've mentioned. Ta. Pottsy

i also replied back to him regarding the BBC:


Get your Music Videos on BBC 2 with BBC Blast!

BBC Blast want your music videos for a programme running on BBC2 showcasing student work. You will need to get consent from all people involved in the project and also consent from the Artist that you are using for your video. To get your work submitted you will have to fill out these forms... GIVE YOUR FILLED OUT FORMS TO TANYA JONES IN
THE MEDIA OFFICE


Hey David,

Today i found out that the BBC are looking for example media studies projects, this means our finnished music video has a chance of being shown on the BBC for purely educational purposes. My teacher has said to ask you if it was ok to use your song (which will have both your name and the song name). If yes we need to send you a form confirming you allow us to use your song.

Please could you get back to us with your decision asap!

Thanks alot Ben x

He then said back:

Of course Ben! Use it and send me the forms. No problem.

David